The phrase encapsulates a sentiment of liberation and self-expression in later life. It represents a conscious decision to defy societal expectations and embrace individuality, particularly as those expectations often become more restrictive with age. The concept suggests a departure from conventional norms of dress and behavior, opting instead for personal comfort, joy, and self-affirmation.
Its significance lies in challenging ageism and promoting positive aging. The underlying message promotes the freedom to redefine oneself, regardless of age, and to prioritize personal fulfillment over external validation. Historically, the notion of older adults conforming to a specific, often muted, style has been prevalent. This expression acts as a direct counterpoint, advocating for visibility, vibrancy, and the celebration of individuality at all stages of life. This also serves as a means to empower and inspire others to embrace their own unique identities.