The phrase suggests an urgent need to understand the reasoning behind the availability of complimentary audiobooks. It probes the underlying motivations and circumstances that lead to audiobooks being offered at no cost. For example, a publisher might provide a free audiobook as a promotional tool to generate interest in a new series, or a library may offer them as part of its public service mandate.
Understanding the why behind freely available audiobooks is important for both consumers and providers. For consumers, it can help to discern the quality and legitimacy of the offering. It provides a framework for appreciating the business models, marketing strategies, and public access initiatives that make such resources possible. Historically, free access to content has driven adoption and expanded markets, as seen with early internet content and open-source software.