Autonomous Sensory Meridian Response (ASMR) content involves stimulating visual, auditory, and tactile triggers to elicit a tingling sensation that starts on the scalp and extends down the neck and spine. This content often includes whispering, tapping, and gentle hand movements. Platforms like Twitch permit the broadcasting of ASMR streams because, in principle, the content adheres to the platform’s community guidelines. These guidelines primarily focus on prohibiting sexually explicit material, hate speech, and harmful activities. ASMR, in its purest form, does not violate these core policies.
The inclusion of ASMR streams can broaden a platform’s audience and diversify its content offerings. The relaxing and often sleep-inducing nature of these streams provides viewers with stress relief and a sense of community. Historically, the development of ASMR as a recognized genre occurred organically online, finding dedicated audiences on various streaming and video platforms. This growth suggests a significant demand for such content, further incentivizing platforms to accommodate it.
